I always loved writing my to-dos down; it helped me remember, it helped me focus when writing, and it helped me stick to a schedule better than any online tool. But there was something off; every planner I tried, I could not get over it. It was because I was a business owner, an entrepreneur, a hustler. After years of business ownership and studying Business Psychology, I realized the problem was that the planners were all designed for 2 projects: Work and Life. As every entrepreneur knows, that is too general for the business owner. We have hundreds of ideas before lunch, work on 3 to 4 projects per day, but still want the strong cut-off line to stay focused on family.
What is the Hustler:
The Hustler not only helps plan your work, your life, but also your side projects, your ambitions, and your goals. The Hustler provides:
A perfect week layout, and an ideal week to strive for every week.
A Calendar: a general overview of the next quarter
14 Weeks of scheduling: Weekly brainstorms, previews, and dedicated daily pages to plan and keep track of every day.
Content Planner: Social Media and Content have become more crucial than ever for small business owners. But often the best ideas of content happen when we are out, which helps us record them.
5 Year Plan: a dedicated 5 Year plan worksheet for your personal life, work, and side projects.
Business Plan: Not only does The Hustler help bring to life good ideas, but it also provides 3 full business plans for your best ones.
Process Worksheets: Every business has processes. I've always had trouble storing them out of my head in a clear way. The Process Worksheet helps spell them out and bring your thoughts to life.
The Process:
Dump. Organize. Plan.
The Paper Brains Process follows these crucial steps in planning. As mentioned, in studying Business Psychology and working with hundreds of small business owners, I have developed this method to fully bring small business owners' ideas to life.
The most common problem I see in small business owners is organization. It is because they wear hundreds of hats. The Paper Brains Method is specifically designed to help small business owners with this concept.
Details:
Size: 7x9 (more sizes to come in the future but based on the majority opinion we are starting with 7x9)
Color: Brown
Features:
Ribbon to keep track of your spot
An elastic band to keep the planner closed
Hardcover, uncoated, 80lb text
Adhesive Casebound
Head and tail band
When:
The Hustler arrives to stores on October 31st. Preorders will ship by November 3rd.
